Another successful Foodservice Equipment Distributors Association (FEDA) Convention has come to a close. From March 26-30, 2014, the industry's premier dealers gathered together for their annual convention which took place in Indian Wells, California at the Renaissance Esmeralda Resort & Spa.
This year our very own CEO at Mission Restaurant Supply, Jack Lewis, was the FEDA Convention Chair, and the overarching theme was Strategies to Boost Your Bottom Line. Amidst the palm trees, the desert sand, and the beautiful mountains, many great opportunities unfolded to learn, meet with peers new and old, and to discuss relevant topics facing our industry today.
In addition, we had a host of wonderful speakers come speak to this year's attendees, from Shawn Achor, the Harvard lecturer and author of the internationally bestselling book, The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work, to Chef Jeff Henderson, author, chef, and TV personality extraordinaire who shared his story "from cocaine kingpin to head inmate cook to celebrated chef" and who has become "a powerful inspiration to people who have struggled to find success when the odds are stacked against them."
These speakers exceeded our expectations and fueled us with motivation, thought-provoking ideas, and practical advice that can help us better run our businesses and serve the industry!
We look forward to seeing our fellow dealers and distributors next year in Phoenix for FEDA 2015!