Though they do attract the customer's eye, many methods of displaying food attract bugs or stale quickly, but a refrigerated bakery display case
keeps things fresh. With thick glass insulation, baked goods, sandwiches, and drinks can remain a prominent and tantalizing lure for customers throughout the workday.
Large corporations can market themselves with television, radio, and billboard advertising, but small bakeries and cafés can't budget for such far-reaching publicity. Word of mouth often attracts new customers, but inside the store it is the visible products that affect purchasing decisions. However, only customer satisfaction leads to repeated sales and regular visits, and countertop foods lose a great deal of flavor and appeal from exposure and temperature shifts. Refrigerated bakeries remedy that. By using an appliance specifically reserved for display, they attract the hungry eye more than a cake stand near the register, and at no cost to flavor or quality.
With a regulated and programmable cooling system, like any refrigerator, these units seal out the circulating air that stales foods. Muffins are slower to harden, fruits less prone to wilt or brown. The temperature remains so constant that even extreme perishables like milk can be stored throughout the day at no risk of spoiling. The large doors at the back slide and seal effortlessly, so that even during morning and midday rushes, pastries and sandwiches can be removed and delivered as quickly as from any counter display. With increased sales, food quality, and subsequently returning customers, refrigerated bakeries offer tremendous benefits to any eatery.
Looking for a dry, non-refrigerated bakery display case? You can find them right here.